From Planning to Profit: $142K in 6 Months

Chicago Wellness Startup Finds Clarity and Revenue

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Case Details

Client: Ayesha Khan, Founder

Business Type: Multi-location Restaurants

Year: 2024-2025

Tags: Team, KPIs, communication, trust

Project Duration: 6 months

Website: www.purebloomwellness.com

Coaching Tools Used

Profitability Audit & KPI Scorecard
Owner Role Redesign + Delegation Map
Weekly Financial Rhythm Templates
Restaurant Efficiency Benchmarks
Team Performance Dashboards

Let’s get you back on track

Serving Across US
Based in Dallas, TX

Accelerating Startups. Unlocking Potential.

Category: Startup Acceleration
Industry: Health & Wellness Coaching + Wellness coaching + digital products
Location: Chicago, IL
Early-stage launch → first clients secured
Primary Goal: Build offers, launch and strengthen revenue
Coaching Services : Business Coaching

The Challenge

Ayesha Khan had the skills, certifications, and passion to build a wellness brand — but was stuck in planning. Despite months of prep, she hadn’t launched her coaching programs. She struggled with niching down, pricing confidently, and marketing herself. Her vision for Pure Bloom Wellness was strong, but the business foundation was missing.

The Coaching Approach

We worked together over a 6-month Startup Acceleration program, starting with offer design and pricing strategy. I helped Ayesha clarify her niche, validate her core service, and launch fast using simple tools. We implemented weekly sprint planning, built her funnel, and focused on consistent progress, not perfection.

Key Shfits Made

Positioned her brand for a specific, underserved wellness niche
Designed 2 coaching packages and 1 digital product
Launched a free challenge that attracted 1,200+ subscribers
Built her sales process with clickfunnel, Calendly, Stripe, and ConvertKit
Delivered a live workshop that generated $9K in backend coaching

Results Achieved

$142K in revenue in just 6 months from launch
3 scalable offers in place for growth
Gained confidence in sales, pricing, and visibility
Full client pipeline through referrals, lead magnet, and Instagram
Systems ready for team delegation and passive income growth

Before & After: Coaching Impact

Challenge

Unclear niche and value proposition
No offer structure or pricing
No sales system or email list
Revenue: $10k
Struggled with confidence and execution pace

After Coaching

Clear target market and messaging
2 validated service tiers launched
1,200+ email leads and conversion funnel built
$142K revenue generated in 6 months
Weekly momentum with clear accountability structure

Customer Reviews of the Case

“I wasted months stuck in planning. Sekar’s coaching gave me clarity, structure, and confidence. I now have a real business, paying clients, and freedom I only dreamed about.”

A woman standing with her arms crossed in front of a dark background

Ayesha Khan

Founder, Pure Bloom Wellness
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