Is your business stuck in place, even though you’re working harder than ever?
You’re not alone.

Many businesses hit an invisible wall — not because of market forces or competition, but because of inertia. It’s the hidden force that makes good companies plateau, blinds leaders to change, and quietly kills innovation.

In The Inertia Trap, business coach Sekhar Palanisamy uncovers the real reasons why businesses stall — and shows you how to break free. Drawing from real-world coaching experience and business turnarounds, this book reveals how to identify the three types of inertia:

✅ Strategic Inertia
✅ Operational Inertia
✅ Cultural Inertia

You’ll learn how to:

• Spot the early signs of organizational drift
• Reignite growth without burning out your team
• Make tough decisions with clarity and confidence
• Build systems that scale instead of stall

This is more than a book — it’s a momentum roadmap.

Whether you’re a founder, CEO, or leader ready to make your next leap, The Inertia Trap will challenge your assumptions and equip you with tools to lead boldly into the future.

Break inertia. Gain momentum. Build the business you were meant to lead.